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Higher Education Reports

Primary Research Group publishes more than 30 reports on aspects of higher education management, covering fields such as distance learning, college marketing, uses of the internet in management, admissions, adult education, renting of college facilities, financial aid, food service plans, cost containment efforts, assessment practices, and library management, among others. Primary Research Group higher education reports allow colleges and universities to compare their practices, revenues and plans to those of their peers, and to track and exploit new ideas quick.  

The Survey of Distance Learning Programs in Higher Education, 2007-08 Edition

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Percentage of Distance Learning Programs that Advertised in Magazines Within the Past Year, Broken Out by Type of College

Type of College

Yes

No

Community Colleges

8.33%

91.67%

BA and MA Level Colleges

40.00%

60.00%

PHD Level and Research Universities

42.11%

57.89%

Percentage of Distance Learning Programs that Advertised on Billboards Within the Past Year

Has your distance learning program used billboards for marketing within the past year?

Yes

No

16.67%

83.33%

Percentage of Distance Learning Programs that Advertised on Billboards Within the Past Year, Broken Out by Total FTE Enrollment of the Entire College

Number of Students in the Entire College

Yes

No

less than 2000

8.33%

91.67%

2000+ to 4500

20.00%

80.00%

4500+ to 7500

11.11%

88.89%

More than 7500

27.27%

72.73%

Percentage of Distance Learning Programs that Advertised on Billboards Within the Past Year, Broken Out by Rate of Growth of Distance Learning Enrollment in the Past Year

Enrollment Growth of the Distance Learning Program

Yes

No

High Enrollment Growth

7.14%

92.86%

Medium Enrollment Growth

36.36%

63.64%

Flat or Declining Enrollment

16.67%

83.33%

Percentage of Distance Learning Programs that Advertised on Billboards Within the Past Year, Broken Out for Public and Private Colleges

Public or Private Status

Yes

No

Public College

13.79%

86.21%

Private College

23.08%

76.92%

Percentage of Distance Learning Programs that Advertised on Billboards Within the Past Year, Broken Out by Type of College

Type of College

Yes

No

Community Colleges

8.33%

91.67%

BA and MA Level Colleges

10.00%

90.00%

PHD Level and Research Universities

26.32%

73,68%

Percentage of Distance Learning Programs that Advertised on Cable or Network Television Within the Past Year

Has your distance learning program used cable or network television for marketing within the past year?

Yes

No

14.29%

85.71%

Percentage of Distance Learning Programs that Advertised on Cable or Network Television Within the Past Year, Broken Out by Total FTE Enrollment of the Entire College

Number of Students in the Entire College

Yes

No

less than 2000

33.33%

66.67%

2000+ to 4500

10.00%

90.00%

4500+ to 7500

11.11%

88.89%

More than 7500

0.00%

100.00%

Percentage of Distance Learning Programs that Advertised on Cable or Network Television Within the Past Year, Broken Out by Rate of Growth of Distance Learning Enrollment in the Past Year

Enrollment Growth of the Distance Learning Program

Yes

No

High Enrollment Growth

21.43%

78.57%

Medium Enrollment Growth

18.18%

81.82%

Flat or Declining Enrollment

8.33%

91.67%

Percentage of Distance Learning Programs that Advertised on Cable or Network Television Within the Past Year, Broken Out for Public and Private Colleges

Public or Private Status

Yes

No

Public College

13.79%

86.21%

Private College

15.38%

84.62%


Percentage of Distance Learning Programs that Advertised on Cable or Network Television Within the Past Year, Broken Out by Type of College

Type of College

Yes

No

Community Colleges

8.33%

91.67%

BA and MA Level Colleges

10.00%

90.00%

PHD Level and Research Universities

21.05%

78.95%

Percentage of Distance Learning Programs that Advertised on Radio Within the Past Year

Has your distance learning program used radio for marketing within the past year?

Yes

No

26.19%

73.81%

Percentage of Distance Learning Programs that Advertised on Radio Within the Past Year, Broken Out by Rate of Growth of Distance Learning Enrollment in the Past Year

Enrollment Growth of the Distance Learning Program

Yes

No

High Enrollment Growth

28.57%

71.43%

Medium Enrollment Growth

45.45%

54.55%

Flat or Declining Enrollment

16.67%

83.33%

Percentage of Distance Learning Programs that Advertised on Radio Within the Past Year, Broken Out for Public and Private Colleges

Public or Private Status

Yes

No

Public College

20.69%

79.31%

Private College

38.46%

61.54%

Percentage of Distance Learning Programs that Advertised on Radio Within the Past Year, Broken Out by Total FTE Enrollment of the Entire College

Number of Students in the Entire College

Yes

No

less than 2000

41.67%

58.33%

2000+ to 4500

20.00%

80.00%

4500+ to 7500

0.00%

100.00%

More than 7500

36.36%

63.64%


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