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Higher Education Public Relations and Marketing
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ISBN:978-1-57440-283-4

The Survey of Public Relations Practices in Higher Education, 2014 Edition

Print: $ 129.00
PDF: $ 129.00
Multi-SiteLicense: $ 259.00

This 130-page report gives extensive data and commentary of how colleges and universities are handling their public relations practices and presenting themselves to the broader public. ...   Read More

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ISBN:978-1-57440-215-5

The Survey of College Marketing Programs, 2013 Edition

Print: $ 198.00
PDF: $ 198.00
Multi-SiteLicense: $ 389.00

This 157-page study looks closely at the marketing efforts and advertising spending policies of a sample of 42 North American colleges. The study presents detailed data on spending on Google, ...   Read More

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ISBN:

Special Offer: Survey of Public Relations Practices in Higher Education+Survey of Online Marketing to Foreign Students

Print: $ 174.00
PDF: $ 174.00
Multi-SiteLicense: $ 369.00

Get these two reports for $174.00 if ordered together by April 28, 2012.  Normal cost would be $248.00.  Print or PDF. $369.00 for site licenses for both reports. Call 212-736-2316 ...   Read More

 
ISBN:1-57440-196-3

Survey of Public Relations Practices in Higher Education

Print: $ 129.00
PDF: $ 129.00
Multi-SiteLicense: $ 269.00

This 115-page report examines the public relations efforts of 41 colleges and universities, exploring annual budget trends, press release practices, print and digital media monitoring strategies, ...   Read More

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